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Barcode and RFID Field Sales & Service Solutions

Mobile team members are empowered by having access to information as if they were in the office, enabling them to make efficient and accurate decisions.  The convergence of traditional rugged mobile data collection devices and the capabilities of the Worldwide Area Network (WAN) have brought the office to the field. Field Service & Sales Solutions Field […]

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QR Codes – Best Business Practices

Mobile barcodes, also known as 2D barcodes or Quick-Response (QR) codes, are fast becoming a foundational element of digital marketing.  They allow brands an instantaneous connection to their target audience.  Businesses have the opportunity to provide an engaging and interactive experience, all at the scan of a consumer’s cell phone. While they are fun and […]

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Measuring QR Code Response And Ad Performance

Picture this:    You have ONE website.     ONE offer.      A LIMITED print budget for the year. A need to maximize your advertising dollars. Now…. From all your media planning research, you have decided to go ahead and purchase media ads on 5 different publications. Your main goal is to drive traffic to your pages or […]

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Using Labels to Define an Industry and a Company

In the simplest of terms, a label is something that describes the contents within a package, container, box, or bottle. A label can be much more than that, however. It can be used to warn, brand, instruct, promote and define something. There’s one company out there using labels to help customers differentiate their products and […]

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